Blog

The Importance of Communicating: Getting to Know the Farm Babe

December 19, 2019

One of my favorite things to do is to talk with people who aren’t connected to farms about where food comes from and how farmers care for their animals. Along the way, I have met many others who share this passion. I enjoy hearing their insights and have learned many things about different …

Excited to Engage Gen Z

October 28, 2019

Gen Z is waiting to be engaged, hungry for a connection and eager to be heard and I’m jazzed about it. Agriculture has a great story to tell and the commitment to continuous improvement will resonate with this conscientious group, which makes up nearly a quarter of the U.S. population.

Making Sense of the Alternative Meat Melee 

June 21, 2019

Curious about meat alternatives? They’re coming soon and hopefully the initial food fight they stirred up is being replaced with a big tent approach and embracing consumer choice. I take a closer look at how the rhetoric has changed for the better in my latest blog.

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